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Vlogging content regulation, a threat to advertising?

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Vlogging content regulation, a threat to advertising?

Vloggers are used by many brands as marketing tools, especially those who want their message or products to reach the youngest. But now some countries are looking for YouTubers to clarify when they receive money for mentioning or using a brand. Vloggers are used Panama Mobile Database by many brands as tools of marketing, especially those who want their message or products to reach the young. But now some countries are looking for YouTubers to clarify when they receive money for mentioning or using a brand.

Related Notes: What is the difference between a blogger and a vlogger? 5 services that YouTube vloggers want to “steal” 5 things all vloggers do The vloggers are emerging communicators who have any kind of story, comment, or sketches on their YouTube channels. Not a few receive sponsorships and checks from brands to mention or use products. The success of this strategy has reached the point that some are ambassadors beyond the internet and even appear advertising junk food or cosmetics on television. Panama mobile number list

In the UK, the Committee for the Practice of Advertising has published a code requiring YouTubers to make it clear and unquestionable when a brand paid them to promote certain products in their videos. This should be through a verbal message, a legible sign on stage, or a sign at the beginning of the piece stating “Sponsored by”, “Commercial” or “Advertisement”.

According to the BBC, the guidelines will not affect vloggers if they receive free products from brands or public relations agencies, but only when they are paid to speak well or the companies have influence within the editorial content of the videos. Not only in the Brother Cell Phone List in most of the world, but vloggers also obtain financial resources through agreements with brands to make mentions or have products in the box. Should the idea of ​​regulation be copied in other markets, digital marketers would have to adapt or find new ways to subtly display advertising to young people.

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