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Understand what briefing is and how to create one from scratch!

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Understand what briefing is and how to create one from scratch!

Briefing is the document that records the data uk mobile number needed to create a project. This document highlights information such as objective, budget, deadline and audience and is widely used in Advertising, Administration and Design.  uk mobile number When an agency provides services to a company, it is expected, at a minimum, clear means of communication to achieve the objectives. However, without best practices this is impossible! Therefore, the briefing is an indispensable tool for reaching clear terms and ensuring that the result of a project is satisfactory. uk mobile number This document is the main record of initial ideas, uk mobile number so it is important that it is clear, detailed and in- depth in relation to what is intended.

To reach this result, it is necessary to follow some uk mobile number important parameters considered when creating a briefing. What is briefing and what is it for? The briefing is a document that brings together all the ideas that the uk mobile number client has for carrying out a certain project, whether it is a website, a marketing campaign , an advertising piece, a visual identity, among others. Generally speaking, it is possible to classify the briefing as an instruction manual for the team to follow through. From the document it is possible to reach satisfactory results, since all the information about the request uk mobile number will have been obtained from the client . This material serves precisely for the advertising agency team or the indicated professional to work within a solid direction. uk mobile number This is possible, since the briefing is always built on the needs that the client points out.

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Need an even clearer explanation of the briefing concept? uk mobile number So check out our video on the subject: Shorter production time The productivity is an important issue for those who developed the project, but also for the customer, uk mobile number after all, he hopes the meeting deadlines.  Hong Kong Lead  The briefing plays a fundamental role in this, as it tends to make the execution more agile , as it delivers a complete diagnosis of what is intended. The shorter production time brings greater satisfaction to the applicant and also contributes to the organization of the agency or the professional uk mobile number working on the project. A good briefing streamlines everything and also brings more credibility to the work . aligned results One of the most complex problems that uk mobile number communication professionals can have is the lack of alignment with what the customer wants.

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