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Protect your company’s reputation using the Sender Policy Framework (SPF) record

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Protect your company’s reputation using the Sender Policy Framework (SPF) record

Sender Policy Framework, or SPF, us mobile phone number database is a protocol that identifies whether the emails actually departed from the server hired by the person or company that sends them. Therefore, it is very important for your audience not to receive inappropriate messages on your behalf. It is the duty of all marketing managers to take care of strategies and actions   us mobile phone number database  that bring the results expected by the company. Therefore, all digital channels must receive due care. An example is email marketing , which needs to have a Sender Policy Framework (SPF). You know when you receive an email whose sender belongs to an official us mobile phone number database domain for example, .com but the content has nothing to do us mobile phone number database with the company in question, more like spam ?

Well, this kind of situation happens when SPF is not active. us mobile phone number database What is the Sender Policy Framework? SPF logging, also known as Sender Policy Framework, is a way to evaluate your email domain and identify which messages are actually sent from your company’s servers which is usually via SMTP and not from fake us mobile phone number database profiles to impersonate it. However, SPF alone is not enough to detect whether the sender of an email is forged or not. Only combined with DMARC can it do this detection, commonly used with the intention us mobile phone number database of identifying phishing and spam actions. us mobile phone number database The DMARC is an email authentication protocol whose purpose is to offer domain owners protection against unauthorized use.

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This makes your domain immune to cyber attacks us mobile phone number database and threats involving your email. Thus, when combined with DMARC, SPF checks during delivery whether an email that shows itself to be from a specific domain was sent from an IP address authorized by the administrators of that domain, which increases us mobile phone number database the security of those who receive such emails.  Hong Kong Lead  Why is the Sender Policy Framework important? Imagine the following situation: you subscribe to a blog newsletter to receive content by email. One day, a message arrives in your inbox with an attachment. You open it and discover, in the worst way, that it is a virus. us mobile phone number database “How come this blog I trust so much was able to send me viruses?!”us mobile phone number database Anyone would think that at the time, wouldn’t they? Imagine the harm that this can generate to a brand.

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