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Madden: The Movie, the funny short film in which the stars of the NFL participate (video)

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Madden: The Movie, the funny short film in which the stars of the NFL participate (video)

The NFL season is almost beginning and the brands related to this sports industry launch their campaigns and products. In the Kazakhstan Mobile Database case of video games, the most popular of American football is Madden NFL, by EA Sports, which for its 2016 edition presented an absurd and funny short film

International.- The season is almost beginning NFL and the brands related to this sports industry launch their campaigns and products. In the case of video games, the most popular of American football is Madden NFL , by EA Sports, which for its 2016 edition presented an absurd and funny short film. Related Notes: Nostalgia marketing: first movies, now video games remake The big brands bet on sponsoring e-sports and anti-doping comes to video game tournaments This is video game marketing in Japan  Kazakhstan Mobile Number List

The American football video game Madden has been around since the 1980s and is the undisputed leader in the industry. It is named after the popular former gamer and commentator John Madden and sells millions of units each year. To promote the new edition, EA Sports and their creative team did something very crazy.

In the short film that is the trailer for the non-existent film, several professional football celebrities participate, such as Julio Jones, Rob Gronkowski, Colin Kaepernick, Antonio Brown and coach Rex Ryan. Also starring are actors Dave Franco and Christopher Mintz-Plasse (who appears in Kick-Ass and Superbad).

The video was posted on the Brother Cell Phone List official EA Sports YouTube account and is rapidly becoming viral. Running wacky campaigns is becoming a tradition for EA Sports, last year Madden Season 2015 had a video featuring comedian Kevin Hart and Dave Franco. At the last Cannes Lions Festival of Creativity it won a gold and a silver in Branded Content and was on the Cyber ​​shortlist.

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