Instagram , the fashion social network with a growing boom, has become a showcase for companies and businesses that offers exposure both locally and globally and is undoubtedly an exceptional tool to tell the customer that we are there to bring you our value proposition. Ireland Email List That is why Instagram Shopping was born. Surely you have already seen some publications where by clicking on the photo you get information about the value of the product and where you can buy it, because many of them have tools that not only seek to meet the needs and requirements of customers, they also analyze their social environment . In this article we will explain what it is about and how to use it. What is Instagram Shopping? It is a tool that Instagram gives us to tag products and in this way turn the Instagram business profile into a space where customers with just one click can buy said product.
This feature began to be used first in the United States and given its success, it has progressively reached other countries. In that sense, the benefits are the following: For the users: Buy directly from the social network itself. Visit the brand page from your cell phone. Visualize the desired product in high-quality images. For the companies: Boost sales. Increase your engagement through comments and questions. Redirect users to your website and increase traffic. New opportunity to improve your positioning in Google. What requirements must my profile have to be able to use Instagram Shopping? Your Instagram profile must be business.
Own a business page on Facebook. Products must also be available in a Facebook catalog. Products must also be integrated into platforms like Shopify or Big Commerce. Have at least nine posts on your feed. Latest version of Instagram installed. Hong Kong lead How to configure Instagram Shopping? If you already meet the above requirements then you just have to follow the following steps to configure it. First go to the settings of your Instagram account and click on the products option. Touch continue. Select the product catalog and you’re done. After these simple steps, it is only a matter of uploading the images that you already have selected to tag the products that appear in them. The procedure is exactly the same as when we tag other people in normal posts. Simply click on the item you want to tag, write the description and that’s it.