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How to shorten the sales cycle? Learn 9 tactics to apply right now

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How to shorten the sales cycle? Learn 9 tactics to apply right now

Understanding the importance of agility in sales processes and correcting the main flaws of the sales team are the starting points for shortening the sales cycle.  usa any phone number  Other tactics should prioritize the flow of communication and feedback between the marketing and sales teams, and lead nutrition appropriate to the consumer’s journey. There are many variables that determine the length of a sales cycle and many of them are usa any phone number not all that predictable. However, it is a fact that the less time it takes you to close a sale, the greater the ROI of your business. Therefore, many companies are looking for strategies to shorten the sales cycle. What can you do to ensure a faster usa any phone number purchase decision without compromising on building a bond and trust with your leads? Unfortunately, there is no straight answer to this usa any phone number million dollar question.

However, it is possible to develop strategies for this purpose. usa any phone number Understanding consumer behavior and their need for quick service, as well as reducing possible sales team failures are the first step. usa any phone number The role of agility in sales processes Despite suffering interference from different variables, in general, the path from prospecting to after-sales does not usually vary. It usually goes through stages that include: initial contact, qualification, presentation, evaluation and closing. However, what certainly changes from company to company is the agility usa any phone number with which one moves from one stage to another. Fast response time increases your chances of conversion and it has other benefits, like the ones below. usa any phone number Meets customer expectations New technologies and wide access to information bring an immediate characteristic to new generations, especially Millennials .

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Super-connected, everything is just a click usa any phone number away for them and the more things can be solved online and over the phone, the better. Therefore, these expectations are also transported to the relationship of these people with the brands they consume. To comply with this consumption model, agility is an essential characteristic. usa any phone number Reduces costs A stuck sales cycle means spending that doesn’t bring profits. Quick responses increase the chances of conversion precisely because they are in line with customer expectations,  Hong Kong Lead  especially for leads that have already shown some interest in the brand or product. A Harvard Business Review survey evaluated the response usa any phone number time of more than 2,000 US companies. usa any phone number The conclusion was that only 37% of them returned the contact within the first hour, 16% responded within 24 hours and a surprising 24% took more than a day to respond to the lead.

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