2020 has been characterized as a very controversial year, many felt the impact generated by the Covid-19 Pandemic, as well as its most pronounced sequel: quarantine. People had to modify their consumption habits and the way to satisfy them, that is why in the face of an atypical Christmas it is important that you know how to sell more during these holidays. The answer is very simple: betting on Digital Marketing. There is no other way, remember that with the confinement, everyone turned to digitization, searching the Internet for everything they needed; And that is where you have to come up with effective strategies, and for that your best ally can become a digital marketing agency . Millions of people around the world are analyzing what to buy and where. Australian Email Address This is where the planning of your strategy comes into play, with which you can reach your potential customers sooner and anticipate your competition. Surely you are wondering how to do Marketing at Christmas? Is it possible to multiply online sales on these dates? You and other questions you can dissipate if you keep reading carefully what follows.
Although it is true that there is no magic formula, it is also true that you can implement certain practices that with proper advice, can generate very profitable results for your company; especially taking into account the potential of these dates for your business. Pay close attention and write down the following tips so that you know how to sell more at Christmas and New Year’s Eve: Prepare “early” discounts Black Friday just happened, but that does not mean that the hopes of selling end up believing that people have already bought everything taking advantage of those offers. There is still a long way to go, so you have to start the campaigns now because many people like to buy gifts early. What can you do? Prepare some advance offers from now on, surprise your clients and prospects with Christmas offers and discounts. Offer them a wish list Incentivize them by putting a wish list on hand in your virtual store, so that people receive a reminder when the date is coming. Keep in mind that many have their relatives or their affections very far away, and that they will surely want to send them some detail who says it cannot be from your store? Get to work, email the offers to those potential customers later.
In the same way, regardless of your wishes, take advantage of sending similar or complementary offers to the one the client listed. Make gift suggestions These dates are ideal for any brand because, unlike Mother’s Day or Valentine’s Day which is for a market segment, at Christmas and New Year everyone is a potential consumer, and therefore a potential candidate to receive gifts. . Put together some pages with gift suggestions that could well be for work colleagues, family, parents, children, friends … do not rule out any option. You cannot ignore organic traffic during these dates. If you want to position your thematic pages at once in Google , start writing posts with gift tips for Christmas. Why? The search for this keyword “Christmas gift tips” tends to increase in the coming days and weeks, reaching an important peak in the Christmas week. Hong Kong lead Take advantage of the emotion of these dates Christmas is a time when many people stop, to reflect and be in solidarity with each other and even to repair “broken” ties with the magic that surrounds these dates. In sync with a good digital marketing agency , plan your Christmas campaign and think of people. Do something that sensitizes, that excites, that touches the most sensitive chord in people, that awakens love and compassion. That is what people look for at Christmas. Ideal means to catapult your sales at Christmas Facebook is positioned as the leading platform to get new prospects. It’s followed by Instagram , which combined with Email Marketing can help you get the most out of your business at Christmas.