To generate greater engagement with consumers, it is necessary to generate attractive content, so every marketer must know the trend of Gamification, which can collaborate in obtaining better results in social interactions with users of social networks. To generate greater engagement with consumers, it is necessary to generate attractive content, so every marketer must know the Greece Mobile Database trend of Gamification, which can collaborate in obtaining better results in social interactions with social media users.

Gamification refers to the use of mechanics or actions related to the game, in order to transform generally boring situations into something more fun. Therefore, social media engagement, according to Justin Garrity, president of Positano , Gamification should be the primary structure of social media strategies, in this way, interactions will maintain greater significance with the brand.

It should be remembered that the target millennial has as one of its main characteristics, the need for interaction to maintain interest. Currently, information of various kinds is incredibly coarse and easily accessible, especially on the internet, so it is increasingly difficult to attract people’s attention to a specific activity, in such a way that an interactive activity is an excellent strategy to generate interest and engagement with a brand.

One of the strategies currently used to free Brother Cell Phone List consumers from their passive role in front of advertisements is that of interactive videos, especially through platforms such as YouTube and which has been widely used to promote various types of products, such as video games. or movies.