Mexico, DF.- Facebook is one of the most used social networks in the world with more than 1,400 million active users around the world, which also makes it one of the sites that brands use the most for their strategies of marketing. Related Notes: New Honduras Mobile Database changes in Facebook mobile Facebook beats Google as a source of news traffic Snapchat is used more by the wealthy and Facebook by the low-income: study
According to figures eMarketer , in 2015 there will be an investment of 23 thousand 680 million dollars in social networks worldwide, that is, 33.5 percent more than in 2014, an amount that is expected to increase in 2017 to 35 thousand 980 million dollars . YouTube is also one of the most sought-after platforms by brands, shortly before VidCon, an online video industry event in Los Angeles, stated that ad spend was up 60 percent more. than the previous year.
Little by little the sites have been including new possibilities so that their content is not monotonous for users. Recently, after more than 10 years of its launch , Facebook allowed the use of animated gifs on the net for brands on their official pages, the first to use them were a Brazilian soft drink brand and a fast food chain in the United States. Here are three ideas for visual marketing on Facebook: Mascots are an element used since the beginning of advertising and that works effectively because consumers feel sympathy towards the character of the brand and even transmit values.
Taking advantage of the “International Day of …”, preferably Brother Cell Phone List making an allusion to your brand with reference to that attracts. Especially if a little humor is added. Not making sales intentions obvious You can make use of audiovisuals with storytelling, where you are not only talking about a product but also about the experience. This type of approach works on Facebook, as people use the network to make friends.